AMPception… BRRRAAAAHHHHMMM!!!
Here at AMP, we’re always trying to get into the minds of our consumers – much like DiCaprio’s character in Inception but with far less gunplay. If you’ve seen the movie or any of the trailers, you...
View ArticleWhen Reality is Boring: Augment It!
It’s election time which means, among hours of black and white negative campaign ads, it’s time for CNN to go overboard with a new technology that adds little value to their reporting. In 2008, it was...
View ArticleWhat we’re looking forward to at 2012 CES
This week a small cadre of AMP’s most tech-minded individuals (nerds) will be going to the 2012 International Consumer Electronics Show in Las Vegas. And fortunately for all of you, what happens there...
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Early Impressions from CES
It’s definitely been a great start to CES. We primarily hit the conference track panels yesterday with some brief time on the exhibitor floor in between. One key theme we kept hearing was around the...
View ArticleFive Groundbreaking Apps from CES 2012
One of our favorite events from this year’s CES was the Mobile Apps Showdown. Hosted by Howard Stern regulars Jon Hein and Gary Dell’Abate, this event gave ten app developers four minutes to pitch...
View ArticleAnd Now, An Argument: Pre-Releasing Super Bowl Ads
With the Super Bowl only a few days away, every aspect of the matchup on the field has been ruthlessly dissected, overanalyzed and predicted. Almost equally as important to the action on the field, is...
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